Imagine a world where water is scarce. Very scarce. A world where access to water can make or break a community. Unfortunately, this is not just a dystopian fiction – it’s the reality that India is currently grappling with. With…

Imagine you’re looking for some new jeans and stumble across a company claiming to sell “sustainable denims.” You’re intrigued. But, as you scroll through their website, you can’t help but wonder if they’re really as eco-friendly as they claim. They…

It was 1873 when Levi Strauss and Jacob Davis figured they should put rivets into men’s work pants, and they ended up inventing the legendary “blue jean”. Little would they have known that it would become the most widely worn…

Charlie Munger, the legendary Vice Chairman of Berkshire Hathaway has famously said – show me the incentive and I’ll show you the outcome. When it comes to sustainability efforts by companies, many believe they ought to be doing the “right…

Adam Smith famously said – “It is not from the benevolence of the butcher, the brewer, or the baker that we expect our dinner, but from their regard to their own self-interest.” What was left unsaid was that the baker…